Get SMART with your goals

Category: Article or Blog Published: Tuesday, 22 December 2015 Written by Sarah PJ White

Goals, they’re a part of everyone’s life, whether you’re in full-time education, an employee or self-employed. Even when you move from the work environment, goals are still there, when you desire to reach an end result that you don’t currently have. You simply cannot move forward unless you have a goal in place.

This is the same for life coaching. Whether you’re a life coach who wants to get your own practice off the ground, or a life coach/mentor who already works with clients – goals are an essential part of your coaching business.

Having a desired end goal in mind though, is really just the beginning. If you don’t set your goals correctly – you’ll fail to reach the finish line.

This is where SMART goals come into play. Whilst the acronym has several slight variations, the overall purpose behind it is clear – to ensure your goals have a higher change of being attained. So what exactly is a SMART goal?


Goals, by their definition, should stretch you out of your comfort zone, otherwise there’s no point having one. But they also need to be focused. It’s no good saying you want ‘more clients’ or ‘you want to be rich’ – HOW many clients do you want? HOW much money would you like?


By making your goal specific, you enable it to be easily monitored and measured. This helps to motivate you on towards your desired end goal, as you can see EXACTLY what distance you’ve already covered and how far you may still have to go. By making your goal measurable, you’ll also be able to see when you’re off course and need to make adjustments too.


By being specific and making your goal measurable, you’ll also establish if it’s actually achievable for you. Taking the ‘I want to be rich’ goal – how can you achieve it? How will you know IF you’ve achieved it, after all, what is YOUR definition of ‘rich’? When you narrow that goal down to ‘I want to be earning £200,000 a year’.


This brings you onto results. By covering all the previous points, you’ll be able to establish WHAT you need to do in order to make it happen. Using the example above, you may need to up your prices, increase your work hours or advertise more – all things you can break down into manageable sections AND monitor the results.


The final step is to establish a completion date for your goals. This is essential, if you want to achieve them – without it, you lose the urgency of any action. Being time-bound also means making sure you CAN realistically achieve it in the timescale you’ve set.

So, now you know what SMART goals are, how about taking a look at your goals, and see if you can adapt them to fit in with the SMART formula, to ensure a greater chance of success?

And if you need any help with creating and achieving your goals get in touch and let's have a conversation to see if we could work together to get you where you want to be.

Image © Marek/Dollar Photo Club

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